SaaS landing-page UX checklist

Review positioning, proof, navigation and conversion before spending more on traffic.

Section 1

Message and hierarchy

The first screen names the audience, problem and outcome.One primary action is visually dominant.Headings form a useful summary when scanned alone.Product language describes outcomes before features.

Section 2

Trust and evidence

Claims are supported by specific proof or demonstration.Pricing expectations are easy to find.Privacy, security and contact information are accessible.Testimonials identify a real role, company or context.

Section 3

Conversion and access

The primary action explains what happens next.Forms ask only for information needed now.Keyboard focus and error messages are clear.The page remains usable at narrow mobile widths.

Progress

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Work through the checklist and record exceptions in your project notes.

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SaaS landing-page UX checklist | UtilityHub