Learn by doing · 3–5 minutes
Choice architecture lab
How do option count and grouping change decision effort?
Skill you will practise
Prioritising and grouping choices
1Change one condition
2Complete the same task
3Compare the outcome
Interactive experiment
How do option count and grouping change decision effort?
Find “Team permissions”
Start the timer, then select the requested destination.
Workspace
Data
Account
Appearance
—completion time
0wrong choices
Groupedpresentation
Turn the experiment into a decision
01
What happened
A visible primary path and meaningful groups reduce scanning compared with an undifferentiated list.
02
Why it happened
People can recognise a category and priority before comparing every individual option.
03
Where to apply it
Navigation, pricing, command menus, onboarding choices and dense settings.
04
How to validate it
Compare time to first correct choice, wrong selections and confidence using the same task and labels.
Connect the evidence